Mazda Motors today announced that its refreshed Mazda MX-5 Roadster goes on sale today in Japan with all authorized dealerships to showcase the new model in the next few days. Prices for the upgraded model range from 2,330,000 to 2,600,000 yen for the soft top models, and from 2,680,000 to 2,950,000 yen for the Power Retractable Hard Top (RHT) variant, Mazda said in a statement released to the press.
Getting to more technical details, the new model comes with a bunch of new features concerning both the interior and the exterior but is also said to be extremely focused on fuel economy and engine performance. In fact, these are the main attributes of a successful car in the context of economic crisis, so Mazda does nothing more than to comply with the market demand.
So, in order to make the new
Mazda more “fun-to-drive and more desirable than ever,” the Japanese carmaker brought redesigned alloy wheels (available in two sizes) plus three new exterior body colors, including Aluminum Metallic and Sunflower yellow. In terms of engine performance, the maximum output is now released at 7,000 rpm (compared to 6,700 on the previous model) with the rev limit raised to 7,500 rpm. More importantly, the electrically-controlled six-speed automatic transmission now includes a Direct Mode option “which enhance the sporty driving experience and provide better response to driver inputs,” according to Mazda.
Similar to the other model year 2009, the new MX-5 Roadster is also concentrated on evo-friendly features, with all vehicles qualifying for the Super-Ultra-Low Emission standard.
“The Roadster offers excellent collision safety performance thanks to a version of Mazda's highly rigid Advanced Impact-energy Distribution and Absorption System that has been specially adapted for an open-top car. Other safety equipment to mitigate potential injuries to occupants and pedestrians includes an airbag system and a bonnet with Mazda's shock cone structure,” the Japanese manufacturer explained in the press statement.
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