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Tesla Halves the Price for Autopilot and Full Self-Driving Features

Tesla Model 3 interior 1 photo
Photo: Tesla
A few hours after it announced the availability of the $35,000 Model 3, Tesla announced a reparatory measure for people who purchased their cars before the price drop.
The offer Tesla has in mind is offering both the Autopilot and the Full Self-Driving features at half price for those who got possession of their cars before February 28.

Normally, the price for the Autopilot is $4,000 after delivery and Full Self-Driving costs $7,000. For the people targeted with the price reduction, prices are $2,000 for the Autopilot and $3,000 for the Full Self-Driving.

“In other words, for a customer who previously hadn’t purchased Autopilot plus Full Self-Driving, they will soon be able to do so for $6,000 less than before,” said Tesla in a statement released on Friday.

For those who have already purchased Full Self-Driving before the discount, Tesla offers an invitation to Tesla’s Early Access Program (EAP), to become guinea pigs for the carmaker’s software.

Releasing the $35,000 Model 3 is the fulfillment of years of promises. The car sold for this price has a range of 220 miles (354 km), naught to 60 mph acceleration time of 5.6 seconds and a top speed of 130 mph (210 km/h).

The carmaker will offer an upgraded Model 3 Standard Range Plus, for $37,000, with 240 miles of range (386 km), a top speed of 140 mph (225 km/h) and a 0.3 seconds faster acceleration time.

To be able to financially support the price drop, Tesla said it is closing all but a handful of its stores. Those who survive the cut will be converted to “galleries, showcases and Tesla information centers.” It also promised "same-day, if not same-hour service," with Tesla engineers making their way to the customer rather than the other way around.

That means that Tesla is moving all of its business online. Both Autopilot and Full Self-Driving can be upgraded with a one-click payment, similar to the purchase process for the cars themselves.
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About the author: Daniel Patrascu
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Daniel loves writing (or so he claims), and he uses this skill to offer readers a "behind the scenes" look at the automotive industry. He also enjoys talking about space exploration and robots, because in his view the only way forward for humanity is away from this planet, in metal bodies.
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