Dodge is abandoning the muscle sedan area because the Charger is taking the place of the Challenger as a two-door coupe and is also embracing the EV lifestyle. So, why should Chevrolet not take advantage of the opening and bring back a full-size four-door?
The American market is convoluted right now. While the EV revolution seemed upon us, many carmakers struggle to make ends meet when it comes to battery-powered models. If you're not Tesla, chances are that you're struggling, and your corner office head honchos are decidedly unhappy about it.
As such, it is no wonder that automakers are hitting the brakes on EV plans and rethinking or postponing their battery-related strategies. Chevrolet, for example, was poised to bring to life a multitude of EV models. Right now, they only have the little Bolts (Bolt EV from $26,500 or Bolt EUV from $27,800) on sale – and the promise that a new generation is coming with lots of Ultium goodies but the same level of affordability.
Meanwhile, the Blazer EV is not even tipped as "upcoming" like the Equinox EV and Silverado EV! Thus, it's not beyond reason to imagine that a lot of new stuff is brewing at GM behind closed doors. According to the imaginative realm of digital car content creators, many folks would like to see the popular Chevrolet Impala nameplate come back to life for an eleventh generation. After all, it's okay to reconsider these discontinuations – Toyota ditched the Land Cruiser, and we're eagerly expecting its return just three years later!
Thus, many pixel masters feel that Chevrolet could do the same with the Impala full-size model as an aid for the affordable Malibu in the clash with the Asian automakers. Some decided the Impala would be best served traditionally as a four-door sedan, while others considered a saloon and two-door coupe would be even better. Now, the good folks from the Next-Gen Car channel on YouTube have imagined the potential revival of the full-size Chevy Impala on a different path – that of a muscle sedan.
It's not without logic, either – Dodge is retconning the Charger back to a coupe lifestyle, and the Chrysler 300C is potentially going to adopt the EV lifestyle, too. As such, it would be easy for Chevrolet to occupy the full-size sedan/muscle car space – and the channel's host also discusses the potential existence of both ICE and EV power under the hood. That way, it could fight everyone and everything, which is a smart move.
By the way, if you want a different representation of the unofficial Chevy Impala comeback, we also found a classic approach penned by the CGI expert working for the Rcars channel on YouTube. Remember, though, that everything you see here is wishful thinking and that Chevrolet hasn't said any official words about the potential revival of the beloved Impala nameplate.
Aurel has aimed high all his life (literally, at 16 he was flying gliders all by himself) so in 2006 he switched careers and got hired as a writer at his favorite magazine. Since then, his work has been published both by print and online outlets, most recently right here, on autoevolution. Full profile
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