Tesla Cuts Prices of Model 3 Again As We Wait for the Updated Version

Tesla cuts prices for the Model 3 6 photos
Photo: Tesla
Tesla cuts prices for the Model 3Tesla cuts prices for the Model 3The updated Tesla Model 3 prototype spied in EuropeThe updated Tesla Model 3 prototype spied in EuropeThe updated Tesla Model 3 prototype spied in Europe
Go online and google "Tesla cuts prices," and see the results that you get. That’s right, you get a gazillion of them. Tesla once again cuts prices of the Model 3 mid-size sedan. How many times has it happened this past year? Well... we kind of lost track.
Tesla started a price war and is not going to stop as long as the strategy works and sales figures pay off. The manufacturer has just slashed between $3,000 and $5,000 of the MRSP of every Tesla Model 3 version, taking it down to under $30,000. And that is before the federal tax credit.

The move is only valid for the North American inventory and it would indeed make sense, considering that Tesla is preparing to unveil the facelift version of the Model 3, which has been on the market for quite some time. The mid-size sedan was launched back in 2017 and only received minor updates over these six years it has been on sale.

Tesla refers to the upcoming refreshed Model 3 as Project Highland. Prototypes of the model have recently been spotted in Germany and France, wearing manufacturer plates. Pre-production Model 3s have also been spotted on the roads of the United States, New Zealand, and China.

As far as the camouflage allows it, we get to see that the mid-size sedan will come with a redesigned front and rear end. If the camouflage is not playing tricks on as, vertical LEDs should replace the horizontal ones at the rear. New wheel designs and new on board tech will also be on the menu for the upcoming Model 3. The Performance version is slated to get more aggressive styling that will make it instantly recognisable.

Considering that Tesla confirmed its presence at the IAA Mobility in September, it would not come as a surprise I the carmaker unveiled the compact sedan in Munich next week. Another option would be China, before IAA Mobility kicks off on September 5.

There is much ado in China about the new Model 3. The Gigafactory in Shanghai, China, has reportedly been manufacturing the facelift Model 3 for over a month. The Fremont plant should kick off production soon as well.

If the updated version is inching closer to the moment of entering production, Tesla planning to get rid of the current inventory makes sense. That is probably why they came up with another wave of discounts. And this time they are serious.

Thus the Tesla Model 3 RWD is $4,100 cheaper than before, while an over $5,000 discount applies to the Model 3 Long Range.

The price cutting also applies to the Model 3 Performance inventory cars, with some examples getting an over $5,500 discount.
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