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Nissan North America Reports Best Monthly US Sales Ever

Nissan North America (NNA) today reported March US sales of 121,141 units, representing an increase of 26.9 percent versus 95,468 units a year earlier, and a record for any month in the company’s history. Nissan Division sales also set a new sales record, up 28.4 percent to 109,854 units. Meanwhile, sales of Infiniti vehicles rose 13.5 percent over the prior year, to 11,287 units.

Nissan North America also achieved record market share for the 2010 fiscal year, which ended March 31 with total sales of 965,699 units, up 17.3 percent from FY09’s sales of 823,565 units.

“Nissan enjoyed our best month ever, with the foundation of our fuel-efficient vehicles such as Altima, Sentra and Rogue leading the way,” said Al Castignetti, vice president and general manager, Nissan Division. “Despite market conditions, our full lineup of innovative cars, trucks and crossovers helped Nissan achieve this all-time record. Nissan is well-positioned to take advantage of the shifts in the market.”

While we are on the subject of sales milestones, the Rogue also enjoyed its best monthly sales figure,with sales of 14,174 units up 68.8 percent over the prior year. Nissan dealers managed to shift more than double the amount of Sentra sedans, with March figures reaching 17,851 units.

Marking the 14th consecutive month of increases, Infiniti today reported sales of 11,287 units for March, a 13.5 percent gain versus 9,942 units a year earlier. The Infiniti G Line continued to grow, with G Sedan sales up 27.3 percent on sales of 5,119 units, and G Coupe sales increasing 14.5 percent, with sales of 1,890 cars. Record figures were reported last month for the Infiniti QX56 full-size luxury sport utility vehicle, which set a March best with sales of 1,355 units, up 30.2 percent.
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About the author: Mihnea Radu
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Mihnea's favorite cars have already been built, the so-called modern classics from the '80s and '90s. He also loves local car culture from all over the world, so don't be surprised to see him getting excited about weird Japanese imports, low-rider VWs out of Germany, replicas from Russia or LS swaps down in Florida.
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