Photo: original photo created by autoevolution
Mazda has reported a 29.8% sales increase last month for the European market alone. The Japanese car brand delivered 11,401 cars, countering the overall market which dropped 5.9% hitting the lowest level since 1993.
For the year-to-date figures, 61,160 new Mazdas were registered in the first five months of 2013, 6.9% more than during the same period in 2012.
To blame for this are the new Mazda6 and CX-5, both of which are brand new models less than a year old. Demand was particularly high in Germany, where sales of the Mazda6 and CX-5 rose 63.0% and 118% year-on-year, respectively.
“The European automobile market has been difficult, to put it mildly, so it’s very encouraging to see our hard work bringing results,” explained Phil J. Waring, Chief Operating Officer, Mazda Motor Europe. “Mazda has become profitable again, and the new SKYACTIV models in the pipeline should help us continue to boost sales and our bottom line on a sustainable basis.”
To blame for this are the new Mazda6 and CX-5, both of which are brand new models less than a year old. Demand was particularly high in Germany, where sales of the Mazda6 and CX-5 rose 63.0% and 118% year-on-year, respectively.
“The European automobile market has been difficult, to put it mildly, so it’s very encouraging to see our hard work bringing results,” explained Phil J. Waring, Chief Operating Officer, Mazda Motor Europe. “Mazda has become profitable again, and the new SKYACTIV models in the pipeline should help us continue to boost sales and our bottom line on a sustainable basis.”
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