autoevolution
 

Mazda UK Plans an Optimistic 20% Growth in 2013

2013 Mazda 6 1 photo
Photo: Mazda
Mazda UK is planning a growth in sales over the 26,200 base from 2012, by introducing cars to new segments.
“After five years of challenging business conditions I finally feel we have turned the corner and we are in charge of our own destiny,” said Jeremy Thomson, Managing Director, Mazda UK.

Mazda bets on sales over 31,000 units in t2013, as its sixth generation SKYACTIV technology models are pacing up.

“While a 20 percent growth might sound ambitious, it is all growth from our new generation cars. There’s nothing in our forecast that worries me,” he said.  “Our network is reporting exceptionally strong interest in our cars and customer offers.  Independent surveys and data from our media partners backs that up and order take is strong.”

“The newly-launched Mazda6, second of the SKYACTIV technology models after the Mazda CX-5 crossover, is doing well in the fleet sector with weekly order take getting close to the levels the previous generation Mazda6 enjoyed in its heyday and when the segment was much larger,” said Mazda UK Sales Director Peter Allibon.

Also, Peter said that Mazda UK achieved its planned sales for las year, despite the fact that the sales were lower in comparison with other years.
If you liked the article, please follow us:  Google News icon Google News Youtube Instagram
 

Would you like AUTOEVOLUTION to send you notifications?

You will only receive our top stories