30 Apr 2012, 10:30 UTC · By: Mihnea Radu / Catrinel Menghia, extra sensual model featured in the ‘Seduction’ that brought so much attention to the Fiat brand during the Super Bowl this year is back with some new found beauty. ...
30 Apr 2012, 10:21 UTC · By: Mihnea Radu / Take one part hot runway and lingerie model from Romania, one Italian car with sports heritage and mix them up in the city of gambling, showgirls and... Elvis impersonators. This is the recipe ch...
19 Mar 2012, 16:06 UTC · By: Mihnea Radu / Fiat might have taken a lot of flack last year, both for coming short of expectations in the sales department and for its uninspired marketing campaign. But we’re also willing to believe they&...
16 Mar 2012, 09:53 UTC · By: Mihnea Radu / Fiat USA is finally on the right track with the marketing of the Mexican-built 500. Only time will tell if sales figures will match the original expectations, but they keep this TV ad bombardment up...
23 Nov 2011, 18:14 UTC · By: Mihnea Radu / Fiat boasts that their little 500 made an on-stage appearance as part of the Jennifer Lopez performance of Papi, at the recent 2011 American Music Awards (AMAs), in Los Angeles. As we’ve come ...
22 Nov 2011, 10:47 UTC · By: Mihnea Radu / All seemed well with the US market launch of the 500, but Fiat has put a lot of money and effort, while the results are slow to follow. A recent Automotive News post talks about the very ambitions s...
27 Sep 2011, 15:19 UTC · By: Mihnea Radu / Fiat’s US division has decided to join the fight against cancer by supporting the Breast Cancer Research Foundation (BCRF), which raises awareness of the disease, with the help of the 500 &quo...
30 Jun 2011, 08:43 UTC · By: Mihnea Radu / When Fiat announced it was to bring the 500 to the US market, there were a lot of raised eyebrows. We bet that nobody expected Texas to be one of the biggest ‘consumers’ of Italian city ...
31 May 2011, 12:02 UTC · By: Mihnea Radu / The Cinquecento has established a small bridgehead for the Italian invasion of the United States market. However, it looks like the automaker wants to follow up with a slightly bigger but still dimi...
25 May 2011, 05:38 UTC · By: Mihnea Radu / The 2012 Fiat 500 has finally made its US debut, and to mark the event, the Italian carmaker has released a little something extra to get your attention. The automaker is calling it a music video an...