Fiat boasts that their little 500 made an on-stage appearance as part of the Jennifer Lopez performance of Papi, at the recent 2011 American Music Awards (AMAs), in Los Angeles. As we’ve come to expect from the star, she doesn’t manage to impress us with the way she promotes the little Cinquecento. But since there’s no such thing as bad publicity, we’ll have to grin and live with it.
"The Fiat brand is honored to share the stage with Jennifer Lopez at the 2011 American Music Awards. Her drive and determination is the common thread that is shared with the brand and our philosophy of Life is Best When Driven”, says Olivier Francois, CEO of the Fiat brand.
"This appearance allows us to continue to expose the Fiat 500 to a wide demographic. These past few days have been momentous for Fiat as we have recently revealed the new Abarth 500 at the 2011 Los Angeles Auto Show.”
"This appearance allows us to continue to expose the Fiat 500 to a wide demographic. These past few days have been momentous for Fiat as we have recently revealed the new Abarth 500 at the 2011 Los Angeles Auto Show.”