UK: Alfa Romeo Posts 148.5% Increase

Alfa Romeo is one of the brands that posted impressively high sales in the United Kingdom last month, with the Italian manufacturer claiming deliveries grew by 148.5 percent in September. This means Alfa Romeo sold a total of 2,000 new cars in the United Kingdom, with 2009 figures growing to 7,135 units. According to an official press release rolled out by the company, it represents an 40.4 percent increase versus the same period last year.

“This is great news for all concerned. Our growth is in-line with the expectations and objectives we set out at the beginning of the year," Alfa Romeo UK Sales Director, Andrew Sproston said in a statement for the press.

Just as expected, the MiTo was the best selling model in Alfa Romeo's lineup. However, Alfa 159, Brera and Spider also proved to be popular models in the United Kingdom in September.

“The hard work and investment we have put into the restructure of this iconic brand is now starting to pay off, and has played a vital part in our improved sales. Across the board, Alfa Romeo is returning to its rightful position as a leading quality brand, and customers are taking note. Built up over the past few years, our new product range has been complemented by our improved dealer network, better training and servicing, and dedicated attention to customer care.”

Last month, Alfa Romeo’s market share was 0.54 percent, according to official figures, more than double (125% increase) its presence in the UK car market as compared to the same month of the previous year.