Photo: Tesla
Tesla launched the Cyberquad for Kids in December 2021 but was forced to withdraw it from the market for safety reasons. In July, the toy ATV resurfaced in China in a toned-down version and was hugely successful. This prompted Tesla to try its hand at the European market with a similar offering.
The Cyberquad has an intriguing history, having been introduced to the public with the launch of the Cybertruck in November 2019. The Cyberquad was initially a full-blown ATV, a bizarre product to launch considering Elon Musk's bad experience with motorcycles. Tesla promised the Cyberquad will be "the least dangerous ATV," or "the ATV that won't roll."
Two years later, the Cyberquad is nowhere to be seen, but the design and concept were used to launch a toy ATV named Cyberquad for Kids in December 2021. Ironically, Tesla was forced to withdraw it from the market after it was deemed unsafe by US regulators. The decision was prompted after a Cyberquad for Kids tipped over, resulting in a bruised shoulder to an adult.
Tesla must be very attached to this Cyberquad for Kids idea because it hasn't abandoned it despite the setback. In July, Tesla launched a toned-down version of the toy ATV in China, which sold like hotcakes. The Cyberquad for Kids sold out hours after being listed, although the stock has been replenished, and you can still order it.
Now, Tesla is trying to ride the wave of this success and has launched the Cyberquad for Kids in Europe. We don't know whether it will have a similar success, especially considering that it costs 1,990 euros ($2,100 at current exchange rates). For comparison, the failed Cyberquad sold in the US two years ago was $1,900, whereas the Chinese customers paid 11,990 yuan, or about $1,640. Regardless of the price difference, the key takeaway is that the Cyberquad is insanely expensive for a kid's toy.
There are slight variations in the specifications of the Chinese and the European Cyberquads, although not significant. The model sold in Europe has a higher load capacity, at 68 kg (150 lb.) instead of 50 kg (110 lb.), and a higher speed too. The Chinese toy is limited to 4/8 kph (2.5/5 mph), whereas the one sold in Europe can reach 6/13 kph (3.7/8 mph). It's still slower than the original US version, which could go as fast as 10 mph/16 kph.
The Cyberquad for Kids sold in Europe promises a range of up to 19 km/12 miles, which is higher than the Chinese variant (13 km/8 miles). Although both models have the same battery capacity (188 Wh), the latter has a higher voltage (24 volts instead of 21.6 volts), which might explain the range difference.
There are still rumors that Tesla might launch a Cyberquad for Grown-ups alongside the Cybertruck, as it hinted during the launch event. Tesla recently reapplied for the "Cyberquad" trademark, indicating that it's still interested in building the least dangerous ATV in the world.
Two years later, the Cyberquad is nowhere to be seen, but the design and concept were used to launch a toy ATV named Cyberquad for Kids in December 2021. Ironically, Tesla was forced to withdraw it from the market after it was deemed unsafe by US regulators. The decision was prompted after a Cyberquad for Kids tipped over, resulting in a bruised shoulder to an adult.
Tesla must be very attached to this Cyberquad for Kids idea because it hasn't abandoned it despite the setback. In July, Tesla launched a toned-down version of the toy ATV in China, which sold like hotcakes. The Cyberquad for Kids sold out hours after being listed, although the stock has been replenished, and you can still order it.
Now, Tesla is trying to ride the wave of this success and has launched the Cyberquad for Kids in Europe. We don't know whether it will have a similar success, especially considering that it costs 1,990 euros ($2,100 at current exchange rates). For comparison, the failed Cyberquad sold in the US two years ago was $1,900, whereas the Chinese customers paid 11,990 yuan, or about $1,640. Regardless of the price difference, the key takeaway is that the Cyberquad is insanely expensive for a kid's toy.
There are slight variations in the specifications of the Chinese and the European Cyberquads, although not significant. The model sold in Europe has a higher load capacity, at 68 kg (150 lb.) instead of 50 kg (110 lb.), and a higher speed too. The Chinese toy is limited to 4/8 kph (2.5/5 mph), whereas the one sold in Europe can reach 6/13 kph (3.7/8 mph). It's still slower than the original US version, which could go as fast as 10 mph/16 kph.
The Cyberquad for Kids sold in Europe promises a range of up to 19 km/12 miles, which is higher than the Chinese variant (13 km/8 miles). Although both models have the same battery capacity (188 Wh), the latter has a higher voltage (24 volts instead of 21.6 volts), which might explain the range difference.
There are still rumors that Tesla might launch a Cyberquad for Grown-ups alongside the Cybertruck, as it hinted during the launch event. Tesla recently reapplied for the "Cyberquad" trademark, indicating that it's still interested in building the least dangerous ATV in the world.
Google News