Rejected by Carmakers, Apple Turns to Plan B for Apple Car Production

While Apple doesn’t say a word about it, everybody knows the company is working on an Apple Car. According to people close to the matter, the project has reached the phase where the tech giant needs to find someone to build the vehicle.
Apple Car concept 1 photo
Photo: Concept Creator/LetsGoDigital
But the talks with large carmakers have so far failed to come to a conclusion, with Apple previously discussing a potential manufacturing deal with companies like Hyundai, Nissan, and possibly others.

There’s a good reason Apple wanted a traditional carmaker to build its EV: they have the necessary know-how and resources to do it, which would guarantee a smooth process for Apple’s first step in the automotive industry.

At the same time, most carmakers have expressed concerns over a possible partnership with Apple. That's because many are afraid they could end up becoming just a contract manufacturer for a large company like Apple, with their image as stand-alone brands standing to take a hit in the process.

Since the chances of working with a traditional carmaker for the manufacturing of the Apple Car are dropping, the Cupertino-based firm is now turning to plan B: going for a contract manufacturer that would have the capability to build a vehicle according to its specifications and requirements.

And as per a recent report, two names the company is currently considering are Foxconn and Magna. Right now, the former seems to have bigger changes to eventually build the Apple Car because Foxconn is already Apple’s biggest partner for the manufacturing of the iPhone. An Apple employee is quoted as saying the company has what it takes to always work according to all requirements.

In other words, Foxconn can build the Apple Car precisely the way Apple wants it to build, and this is the reason the Cupertino-based tech giant could eventually embrace this plan for its highly anticipated EV.

Everything is still in the planning phase at this point, so take all the information with a healthy pinch of salt for the time being.
If you liked the article, please follow us:  Google News icon Google News Youtube Instagram X (Twitter)
About the author: Bogdan Popa
Bogdan Popa profile photo

Bogdan keeps an eye on how technology is taking over the car world. His long-term goals are buying an 18-wheeler because he needs more space for his kid’s toys, and convincing Google and Apple that Android Auto and CarPlay deserve at least as much attention as their phones.
Full profile


Would you like AUTOEVOLUTION to send you notifications?

You will only receive our top stories