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Maserati and Damiani Present Circle Collection

Circle CollectionCircle CollectionCircle CollectionCircle CollectionCircle CollectionCircle Collection
Besides making stylish cars, the Italians have a global reputation for making a tasteful fashion statement, either with clothes or with jewelry. So a collaboration between a renowned automaker and a celebrated jewelry brand, both sporting the ‘Made in Italy’ tag, would seem like the next logical step.

That’s why the already established collaboration between Maserati and Damiani continues with the creation of a limited edition masterpiece: a successful partnership between two of the most prestigious Made in Italy luxury icons.

The partnership has resulted in an exclusive collection, comprising an exclusive key-ring, cufflinks and necklaces, all characterized be their elegance and the circular shape of a Maserati Trident logo.

The partnership between Damiani and the Modena-based automotive manufacturer originated at the end of 2009 from the two companies’ common vision of luxury and the search for the perfect match between innovation and craftsmanship, “between the constant search for perfection and the ability to create new stylistic excellences.”

As of today, the product line is fortified, thank to the addition of a limited edition precious Masterpiece key-ring, which will be unveiled together with the rest of the collection during Baselworld 2011, the Basel world Watches and Jewelery exhibition, scheduled to take place March 24th to the 31st.

“A jewel born from the craftsmanship of Damiani goldsmiths artisans: a beautiful key-ring in white 18kt gold with diamonds and sapphires pavé that will be produced in a limited edition of only eight pieces, the number of cylinders of Maserati V8 engines. The key-ring design features the Maserati logo: the unmistakable Trident in white gold stands out on the pavé composed by 232 blue sapphires and 66 conflict-free diamonds. On the back of the key-ring, the engraved Maserati ‘signature’ in a tribute to real lovers of Made in Italy luxury,”
Maserati’s press release says, describing the key-ring.
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About the author: Mihnea Radu
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Mihnea's favorite cars have already been built, the so-called modern classics from the '80s and '90s. He also loves local car culture from all over the world, so don't be surprised to see him getting excited about weird Japanese imports, low-rider VWs out of Germany, replicas from Russia or LS swaps down in Florida.
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