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Hypothetical Dodge Neon Turbo Revival Envisions an Affordable Performance Sedan

Dodge Neon Turbo rendering by moparinsiders 7 photos
Photo: moparinsiders / Instagram
Dodge Neon Turbo rendering by moparinsidersDodge Neon Turbo rendering by moparinsidersDodge Neon Turbo rendering by moparinsidersDodge Neon Turbo rendering by moparinsidersDodge NeonDodge Neon
Currently, the online Dodge sales portal looks a bit awkward – it's kicked off with the $31,400 Hornet crossover SUV followed by the $32,800 Challenger coupe, the $35,325 Charger four-door sedan, and the $39,670 Durango mid-size crossover SUV.
However, the roster does not align with the company's 'reality' as the Durango is living its 'Last Call' moments while the Challenger and Charger have gone out of production since December 2023. Instead, Dodge has amassed both the fastback coupe and the sedan models into one series, the eighth generation Charger with Daytona all-electric powertrains or Sixpack 3.0-liter twin-turbo inline-six options. Alas, we haven't seen the pricing details just yet, so they're not up in the configurator just yet.

Most likely, the 2024 Dodge Charger Daytona models will be more expensive than even the Durango so that the Stellantis-owned brand will end up with the Hornet dwelling in the $30k category and the Charger above the $40k threshold. That's not great for options, right? That's what the good folks over at Mopar Insiders think, too, so they have a what-if scenario: they strongly believe Dodge needs a more affordable entry-level performance model in the lineup.

The reasoning is simple – the Hornet, which is based on the Alfa Romeo Tonale and was supposed to quickly bridge the gap between internal combustion (ICE) powered vehicles and the brand's path towards electrification thanks to becoming Dodge's inaugural plug-in hybrid model in R/T form, is a flop. Back in early 2024, it topped the slowest-selling list of automobile nameplates with 480 days of supply across the US market. As such, it's only logical that Dodge could use the potential help offered by a more affordable entry-level performance vehicle.

Their solution is simple – at least in fantasy land: bring back the Dodge Neon compact car for a fourth generation with a simple and clean design. As such, it would feature about the same design traits as the third iteration based on the Fiat Tipo that was only sold in Mexico and across Middle Eastern markets. It's nothing fancy; it's just updated for the latter half of the 2020s with enough safety and technology to call it new. More importantly, it would hypothetically feature a turbocharged powertrain under the hood – and it should be a very good one to make people forget about the fact that it's an emergency-situation model.  What do you think?

The alternatives aren't pretty. It seems that Dodge is dropping by with its first-ever EV model, the Charger Daytona, right when the worldwide market is getting chilly with zero-emission models. As such, it might not sell very well during its first year on the market, especially with the convoluted software enhancements that can bring up or down the pony count remotely. The Durango isn't going to be a big seller, either, if it comes with all-electric powertrains and Dodge doesn't switch Sixpack models to be the first to arrive on the market. So, what do you think?


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Editor's note: Gallery includes official images of Dodge Neon.

About the author: Aurel Niculescu
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Aurel has aimed high all his life (literally, at 16 he was flying gliders all by himself) so in 2006 he switched careers and got hired as a writer at his favorite magazine. Since then, his work has been published both by print and online outlets, most recently right here, on autoevolution.
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