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BYD Unveils Radical Ocean-M Concept, Production Version To Hit Market Later This Year

BYD Ocean-M Concept 6 photos
Photo: Authome
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BYD has just unveiled the Ocean-M concept at the 2024 Beijing Motor Show. The concept car previews a future production model that the automaker will launch in the third quarter of the year.
The Ocean-M looks like a hot hatch with extreme design, coming to fight the Ioniq 5 N in terms of looks and powertrain, but we have yet to see how much BYD will squeeze out of its motor(s).

Therefore, we can't tell for sure if it will give the two a run for their money once it hits the market. The Chinese media claims it might be a contender for the Volkswagen ID.3, which would position it in a totally different segment, leaving the "hot hatch" aura behind.

One thing seems certain, though. A hatchback would make no sense in the United States right now. So the production model is probably aimed at the European market, where such body style is still fighting for survival.

The front end displays elongated headlights flanking the BYD lettering. There are wide gaping air intakes underneath and a prominent spoiler lip, ready to take on the airflow at high speed.

The very narrow and tinted greenhouse, matching the black pillars and roof, highlights the athletic nature of the model. The roof-mounted rear wing comes with the same purpose, plus aerodynamics and downforce, confirming that it might be a track-trained vehicle.

A split air diffuser matching the silver front lip rounds up the design. There are LED taillights above it, linked by a full-width LED strip. We have yet to see how much of this aggressively styled body kit will make it to production. The Ocean-M rides on alloy wheels with a dark finish.

Slotting somewhere between the Dolphin and the Seal, the upcoming Ocean-M will hit the market both as an EV and a plug-in hybrid, with the latter set to arrive at a later date.

BYD should build the Ocean-M on a newly developed architecture, possibly the e-platform 4.0, as a rear-wheel drive electric hot hatch. It might also be the first to receive the automaker's second-generation blade batteries, with a huge capacity of 190 kWh, capable of providing up to 621 miles (1,000 kilometers) of range.

As reported by the CarNewsChina, The BYD officials claim that prices will range from 150,000 to 200,000 yuan in its home market, which translates to $20,698 - $27,597. That is way below the pricing of the Ioniq 5 N, starting at $66,100 in the United States.

BYD has also unveiled the Sea Lion 07 mid-size electric crossover at the 2024 Beijing Auto Show as a rival to the Tesla Model Y. The new models will ramp up the figure sales of the auto giant, which is the world's largest EV maker, having overtaken Tesla by 41,000 units.
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