Aston Martin and Bang & Olufsen Start US Tour

Danish provider of high-end audio and video products Bang & Olufsen and British luxury car manufacturer Aston Martin have kicked-off an U.S. tour for five exclusive press and customer events in Chicago, New York, Los Angeles, Washington D.C., and San Francisco.

The two companies will be promoting the arrival of BeoVision 10-40" and the special edition DBS Carbon Black in the Unites States.

The special edition DBS comes equipped with Bang & Olufsen BeoSound DBS audio system as standard and features a custom-made Carbon Black paint with a subtle metallic touch. Guests to the events will have the opportunity to experience the Bang & Olufsen sound system in the car and can also enter-to-win a weekend loan of an Aston Martin.

“We expect to recruit many new customers with BeoVision 10,” Zean Nielsen, President of Bang & Olufsen America, said in a release. “This product is visually stunning, versatile, and has a very attractive price point that can fit into a variety of home environments.”

The tour includes events in Chicago, New York, Los Angeles, Washington D.C., and San Francisco. All events will feature Dom Pérignon as the official champagne sponsor and guests can enter to win a bottle of Dom Perignon Vintage 2000 champagne.

The new product launched by Bang & Olufsen esembles a piece of artwork on the wall and presents a full-HD picture based on the new LED technology. BeoVision 10 will become available this summer for an MSRP of $6,248. The front grill cover will be available in black, white, silver, dark grey, blue, and orange. The company is preparing a 46-inch version at a later date.