After Fiat acquired a stake in Chrysler in 2009, it was pretty obvious that Fiat would try its luck once again. But alas, the Italian automaker didn't learn anything from its past experiences in North America. Small cars aren't popular in the Land of the Free and Home of the Brave, hence Fiat's extremely poor sales volume for calendar year 2022. How poor? Think 915 deliveries nationwide compared to 2,371 in 2021.
Fiat's website for the US reveals a single model on sale at the moment of reporting, that model being the 500X crossover. Think of it as Fiat's take on the Jeep Renegade (or the other way around). With Stellantis being so invested in the extremely lucrative North American market, it's no wonder that Fiat has yet to admit defeat. Rather than packing its bags yet again, Fiat has gone on the offensive with… wait for it… yet another small vehicle that obviously won't sell.
That vehicle is the 500e, and you shouldn't mistake this fellow for the original 500e from the 2010s. Speaking of which, remember when the late Sergio Marchionne said that Fiat lost in the ballpark of $14,000 for every 500e sold? Good times, indeed!
Said cars are directly inspired by the 500e concepts revealed in November 2022 at the Los Angeles Auto Show. Considering the names mentioned just earlier, they're certain to be auctioned for big money. Rather than laughing at whoever ends up owning these vehicles for blowing their money on flashy city cars, bear in mind that proceeds will benefit an environmentally-oriented nonprofit organization.
The environmental part should come as no surprise due to the e in 500e, which stands for – of course – electric. As to which nonprofit will benefit all proceeds from the December 7 auction, that remains to be decided after the auction.
Even though 2024 is right around the corner, Fiat didn't bother giving any specs for the 500e intended for the United States of America. Over in Italy, prospective customers are presented with a choice between hatchback, 3+1 hatchback, and convertible. Exclusively front-wheel drive, the all-electric Cinquecento for Europe offers a WLTP combined driving range of up to 330 kilometers (205 miles).