People who visit the show will be presented the 100-year history of services in the presence of the group’s commercial vehicles, including the 900 Boulogne Billancourt milk truck, the Type II Felix Potin (a vehicle which symbolizes post-war efforts) and the Estafette ice cream van from 1956, through to the Kangoo Darty (“Always ready”), the Trafic baker’s van and the Kangoo converted by Renault Tech for people who are physically challenged.
But not all the displayed vehicles are from the past: the Kangoo Z.E. Concept is also on display. The small commercial van will be available starting from 2011 and it will have the same price as the diesel Kangoo. This is the company’s view of the near future of light commercial vehicles.
For the people who are directly interested, here is more information from the company:
"Open daily from 10:30 am to 12:30 am (and to 2:30 am on Fridays and Saturdays), L’Atelier Renault organizes special events year-round on Renault and the latest Renault news. With its footbridges and mezzanine overlooking the exhibition space, the venue is also home to a boutique where visitors can find brand merchandising. L’Atelier Renault has a bar restaurant for a relaxing lunch or dinner on the world's most beautiful avenue. A Hot Spot WiFi service is provided free of charge. L’Atelier Renault - 53, Champs-Élysées – 75008 Paris (France)," said the Renault press release.
Maybe this is all a publicity stunt part of a greater plan to increase light commercial vehicle sales - last year, the Group’s light commercial vehicles sales saw a decrease. This division of the group has been an European segment leader since 1998 and we don’t think Renault is going to give that status up without a serious fight.
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