Photo: Suzuki
Despite filing for bankruptcy in the US last month, Suzuki’s Stateside car sales went up by 22%, in November, when they sold 2,224 units. December will make no exception, as big incentives, extensive warranties and other goodies are drawing buyers in.
This has prompted Suzuki officials to request $50-million during the company’s court appearance, where they explained their situation. The loan was granted, and the Japanese automaker will now be importing 2,500 vehicles into the US, before finally closing up the dealerships, and beginning the reorganization process for its motorcycle and boat operations.
"When we told dealers, ‘We have one last chance,’ the dealers said, ‘Go get them,’" said M. Freddie Reiss, Suuzuki's Chief Restructuring Officer, being quoted BusinessWeek. He did empahsize, though, that "no more cars are being manufactured for the U.S. market."
Nevertheless, their filing for bankruptcy was all but inevitable, as they only managed to sell around 22,000 cars this year in the US, compared to 120,000, in 2007, when they achieved impressive results.
"When we told dealers, ‘We have one last chance,’ the dealers said, ‘Go get them,’" said M. Freddie Reiss, Suuzuki's Chief Restructuring Officer, being quoted BusinessWeek. He did empahsize, though, that "no more cars are being manufactured for the U.S. market."
Nevertheless, their filing for bankruptcy was all but inevitable, as they only managed to sell around 22,000 cars this year in the US, compared to 120,000, in 2007, when they achieved impressive results.
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