Seat UK Fleet Sales Website Gets BusinessCar Award

Selling and advertising go hand in hand, but offering the right tools for the customer is also very important. Seat UK understood that and their efforts of developing their website dedicated to the Fleet and Business Sales sector were appreciated by BusinessCar fleet website survey, which awarded the Spanish automaker the “Most Improved Website” award.

“We’re obviously very happy to have scored an impressive 84% in the recent BusinessCar website survey, capturing the title of ‘Most Improved Website’ in the process,” said SEAT UK’s Fleet Marketing Manager Louise Dunkley.

“But this didn’t mean there wasn’t more to do. The recent relaunch of the Fleet and Business Sales site has seen us incorporate a raft of important new features that I firmly believe will appeal to users who want to find the key information about SEAT quickly and simply.”

The websites’ strong points included:

• Handy, quick reference CO2 tables with details on SEAT’s sub-100 g/km, sub-120 g/km and sub-160g/km products
• A ‘what’s new for 2010’ section that includes key information on SEAT product launches and new technology
• A brief ‘meet the team’ page with images and direct contact information for the key players in the growing SEAT Fleet and Business Sales operation

“Louise and the website team have done a great job in transforming SEAT’s web presence for fleet and business users. As we look to build on a successful 2009 and grow our fleet sales further next year it’s this kind of intelligent development and innovation that we’ll be bringing in across every area of our business,” said Head of SEAT UK’s Fleet and Business Sales, Nick Andrews.

You can check out the SEAT Fleet and Business Sales website at www.seat.co.uk/businesssales.