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Santa Loses Weight, Turns Hipster, Drives an Audi RS5 Sportback This Christmas

Christmas is upon us, and all the automakers are competing to make the best holiday commercials. Audi wanted to be associated with Santa himself and decided to make him into a lean millennial hipster that drives the new RS5 Sportback.
Santa Loses Weight, Turns Hipster, Drives an Audi RS5 Sportback This Christmas 5 photos
Photo: Audi
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The ad is pretty long, so grab a warm drink because Santa went through a lot this year. It all starts with him struggling to go down the chimney and looking at a woman like a drunk ex-husband. Wait, he's looking at the car... nevermind.

So the jolly one decided he needs to go on a died and it almost feels like h would give up. Fortunately, he finds all the support he needs from his loving wife and an elf who runs a boxing gym. He's on a routine of cardio, crunches and even some light boxing.

For a moment there, it looks like he'll become one of those muscle men, as Dodge had in its commercials. But what we get is a slimmed down version with a perfectly groomed beard and fitted clothes, basically a millennial hipster. You know, I never thought the story about anime car brand stereotypes would come in handy so soon!

The slightly smug man does a big reveal like in one of those weight-loss TV shows, though we don't get to see if he underwent any skin-removal surgery. Misses Claus is also there, reveal the new magic sled with a suitable image. This is, of course, the brand new RS5 Sportback.

This is something that's been missing from the U.S. market, a sort of replacement for the RS4 sedan, but with a more practical liftback trunk. It's powered by a twin-turbo 2.9-liter V6 making 444 horsepower and 443 pound-feet of torque. It probably doesn't fly in the literal sense, but might give Santa a chance to enjoy winter drifting.

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About the author: Mihnea Radu
Mihnea Radu profile photo

Mihnea's favorite cars have already been built, the so-called modern classics from the '80s and '90s. He also loves local car culture from all over the world, so don't be surprised to see him getting excited about weird Japanese imports, low-rider VWs out of Germany, replicas from Russia or LS swaps down in Florida.
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