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Piaggio Aims to Sell 100,000 Vespas a Year in India

So far Piaggio only sells the Vespa LX125 in India, and this automatic transmission scooter is quite expensive in comparison to other similar vehicles. That's why we (and Indian customers) will most likely see more models rolling out from the Vespa factories.
Piaggio aims to sell 100,000 Vespas in India anually 1 photo
Ravi Chopra, chairman and MD for Piaggio Vehicles hints that the company is looking for way to increase the sales figures up to the 100,000 bar. The production capacity is now 150,000 units a year, but Ravi Chopra hopes to see it growing by October.

At the same time, new variations of the Vespa scooter are being considered, a sporty one and a more widespread presence of disc brake-equipped vehicles being only some of the objectives.

Considering that only 25,000 Vespas sold since the LX125 was launched in India (April 2012), these plans may seem a bit too confident, but considering the immense Indian market, we might see an interesting development in this direction.

 
 
 
 
 

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