Opel Advised to Keep Servicing Costs Below Volkswagen's

German carmaker Opel will officially make its debut in Australia in 2012 and, in order to be sure everything will go as planned, company officials have started making the final adjustments to all market areas.

Also, because Opel has absolutely no experience when it comes to the Australian market, Holden, the local manufacturer that's also owned by General Motors, decided to give a few advices to German officials, trying to support them in their goal to conquer Aussie buyers.

Holden says that one chapter Opel has to work on is the servicing cost because Volkswagen, a traditional rival of GM's European unit, has already faced criticism due to high costs on repairs and service interval costs.

Opel will officially launch Down Under in 2012 but work has already started for local officials. The company has started setting up a dealership network, while chief executives are still talking on the models to be launched there next year.

In the meantime, Holden officials think that Opel's debut will actually be useful for General Motors as a whole because bringing the German company Down Under will also pave the way for Cadillac.

"To be brutally honest with you, I haven't discussed Cadillac in the 11 months I've been here. I don't have a medium-term plan for it. I haven't had any meetings where we've discussed investing in a luxury marque in Australia to this point," Holden managing director Mike Devereux was quoted as saying by
If you liked the article, please follow us:  Google News icon Google News Youtube Instagram
About the author: Bogdan Popa
Bogdan Popa profile photo

Bogdan keeps an eye on how technology is taking over the car world. His long-term goals are buying an 18-wheeler because he needs more space for his kid’s toys, and convincing Google and Apple that Android Auto and CarPlay deserve at least as much attention as their phones.
Full profile


Would you like AUTOEVOLUTION to send you notifications?

You will only receive our top stories