Photo: Dodge
Dodge is set to unveil an all-new compact vehicle at the North American International Auto Show, but it seems that the model will not be called Hornet as it was previously believed.
According to The Detroit News, the vehicle, which will be the first Chrysler product to be entirely developed by Fiat, will not use the aforementioned designation as the company doesn't consider this good enough for the product.
Reid Biglund, who leads Dodge, told the aforementioned source that he is extremely excited about the new model, as this will "fill a significant hole in the product portfolio." The company will rely on it to fight competitors such as the Chevrolet Cruze, Honda civic and Hyundai Elantra on a segment that accounts for 15 percent of the market in the US and almost 25 percent in Canada.
Reid Biglund, who leads Dodge, told the aforementioned source that he is extremely excited about the new model, as this will "fill a significant hole in the product portfolio." The company will rely on it to fight competitors such as the Chevrolet Cruze, Honda civic and Hyundai Elantra on a segment that accounts for 15 percent of the market in the US and almost 25 percent in Canada.
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