JD Power Gets Acquired by London-Based Buyout Firm for $1.1 Billion

J.D. Power and Associates, a company famous for its reliability and customer satisfaction surveys, will have a new owner starting this year.
JD Power awards 1 photo
Photo: JD Power
XIO Group, a London-based buyout firm, has signed the papers to acquire J.D. Power for $1.1 billion. The company has major ties to Chinese investors, as it also has offices in Shanghai and Hong Kong, and has $5 billion under management.

As Automotive News notes, the J.D. Power deal marks another iconic American brand acquired by Chinese investors. Once the acquisition is approved by regulators, the deal is expected to be finalized in the third quarter of this year.

The new owners will not disrupt the activities of the American brand, and the representatives of J.D. Power have announced plans to “increase their insights across a broader spectrum of consumer interaction.

In other words, J.D. Power will focus on more areas of global industry with its famous customer satisfaction and initial quality surveys. The release mentions focusing on “the digital, connected and mobile society,” so the tech industry might be the next big thing to be under the spotlight for J.D. Power's researchers.

Considering the billions involved in this industry, and the flops which hit even major players, it will be interesting to follow J.D. Power's future surveys on the matter. After all, if one can use the reputable studies to select a new car, there is no reason not to use the same company's research when picking your next laptop.

As someone who has acquired a laptop and discovered that its keyboard was a major disappointment, I would have appreciated a trusted source to inform me of this issue beforehand.

J.D. Power is considered an iconic brand for its history and unbiased research. The company was started in 1968 by J.D. Power and his wife, Julie. At first, it was a business operated out of the owner's home, but it eventually became an important industry player, which now has 12 global offices.

According to Automotive News, the company employs 700 analysts, statisticians, consultants, and other experts on a global scale. The automotive industry is not its sole focus, as it measures a broad range of industries, from hotel loyalty programs and cable companies to credit cards, all in the name of customer satisfaction.
If you liked the article, please follow us:  Google News icon Google News Youtube Instagram Twitter
About the author: Sebastian Toma
Sebastian Toma profile photo

Sebastian's love for cars began at a young age. Little did he know that a career would emerge from this passion (and that it would not, sadly, involve being a professional racecar driver). In over fourteen years, he got behind the wheel of several hundred vehicles and in the offices of the most important car publications in his homeland.
Full profile


Would you like AUTOEVOLUTION to send you notifications?

You will only receive our top stories