Ford sold 166,092 in July. The mild increase this year is attributed to the fact that in 2009 the now famous Cash for Clunker program kicked in, propelling the sales to whole new levels. Being 5 percent over July 2009 is enough of an increase, considers Ford.
“Customers are rewarding Ford for providing the performance they want and the fuel economy they need,” Ken Czubay, Ford vice president for. Marketing, Sales and Service said in a statement. “New class-leading powertrains are the ‘secret weapon’ in every new product we are bringing to market.”
The newest star of the Ford lineup in the US, the Fiesta, sold 3,000 units, those of the 2011 F-Series Super Duty increased by a healthy 63 percent (representing 50 percent of the heavy duty pickup segment), while the Mustang posted numbers which are 43 percent higher than a year ago. The introduction of the new Explorer in the months to come will help the carmaker keep its momentum.
The Lincoln brand managed to post a 7 percent increase in sales while Mercury, as we all now, is getting ready to be discontinued.
“With our broad range of products – from Fiesta to Super Duty – Ford is connecting with consumers,” Czubay, added. “Ford and its dealers continue to offer customers the strongest value proposition in the industry – class-leading fuel economy, quality and growing resale values.”
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