British-based sportscar manufacturer Jaguar has announced that Jeff Curry will become the company's new North American vice president effective August 13.
A former Ferrari employee, Curry will be in charge with Jaguar's marketing communications, customer relationship management, and product planning and will report to Andy Goss, the president of Jaguar Land Rover North America.
To join Jaguar, Curry left Ferrari North America, where he served as vice president of marketing. Before that, he was head of Audi Brand E-mobility for Audi America and a PR at Land Rover North America.
"Jeff Curry is a major addition to our North American leadership team as the head of Jaguar at a time of tremendous opportunity for the brand," said Andy Goss, president of Jaguar Land Rover North America. "Jeff brings with him extensive automotive and luxury marketing experience, critical expertise in leading-edge technologies and a personal passion for automobiles."
To join Jaguar, Curry left Ferrari North America, where he served as vice president of marketing. Before that, he was head of Audi Brand E-mobility for Audi America and a PR at Land Rover North America.
"Jeff Curry is a major addition to our North American leadership team as the head of Jaguar at a time of tremendous opportunity for the brand," said Andy Goss, president of Jaguar Land Rover North America. "Jeff brings with him extensive automotive and luxury marketing experience, critical expertise in leading-edge technologies and a personal passion for automobiles."