Sales figures tell it the way it is: today's average car buyer wants SUVs and crossovers. Nissan knows that very well and it's just introduced a full lineup of brand new or significantly refreshed models, ranging from the Juke facelift to the unibody Pathfinder 7-seater.
However, for the average European consumer, there are only two models that really matter, the Qashqai and the bigger X-Trail, which look pretty much identical at first glance. As part of the marketing campaign for the latter of the two, Nissan has just launched this cool ad called "Adventure Calling".
It's about a man chasing an unknown culprit around town and into the wilderness, only to discover he was after "his true self". The idea is to show that the X-Trail is ideal for both the city and the rugged outdoors.
The looks are what really sells the new X-Trail for us. The older generation was shaped like a brick on jacked up wheels and was aimed at people who had given up on life. But this new model appears suited to being parked on the high street, thanks to lost of sexy curves, LED detailing and chrome, all the chrome you could ever want.
This third-generation X-Trail sits on a brand new modular platform co-developed with Renault. The track is wider and the wheelbase longer, done in the name of better road holding and a larger cabin.
If your adventures require it, you can specify the new X-Trail with all-LED headlights, a seven-seat layout and the biggest glass roof of any SUV in its class.
Inside, the cabin is pulled straight from the 2014 Qashqai and is thus much more upmarket than the agricultural feel of older Nissan models. The dash is made up entire of soft touch materials that you can sink your fingers into and there's a wealth of available technology features available.
It's about a man chasing an unknown culprit around town and into the wilderness, only to discover he was after "his true self". The idea is to show that the X-Trail is ideal for both the city and the rugged outdoors.
The looks are what really sells the new X-Trail for us. The older generation was shaped like a brick on jacked up wheels and was aimed at people who had given up on life. But this new model appears suited to being parked on the high street, thanks to lost of sexy curves, LED detailing and chrome, all the chrome you could ever want.
This third-generation X-Trail sits on a brand new modular platform co-developed with Renault. The track is wider and the wheelbase longer, done in the name of better road holding and a larger cabin.
If your adventures require it, you can specify the new X-Trail with all-LED headlights, a seven-seat layout and the biggest glass roof of any SUV in its class.
Inside, the cabin is pulled straight from the 2014 Qashqai and is thus much more upmarket than the agricultural feel of older Nissan models. The dash is made up entire of soft touch materials that you can sink your fingers into and there's a wealth of available technology features available.