Jaguar Dismisses Rumors of Old-School Styled XJ
Last week, Edmunds reported that Jaguar is planning to develop an old-school styled version for the next XJ in order to meet customer expectations in China, who are reportedly demanding a more traditional three-box body style.
As expected, the rumor didn’t last too long and the company’s design director, Ian Callum, denied such plans. Speaking to Autocar, on the sidelines of the 2013 Shanghai Auto Show, the Jaguar representative said that offering two distinctive body styles for the XJ would be too expensive and would send and “inconsistent” message to customers.
“You have to believe in what you produce and to do two body styles would undermine that,” Callum underlined, adding that the next-generation XJ might gain a long wheelbase version for the Chinese market.
However, the new Jaguar XJ won't arrive for another three or four years.
Story via Autocar