Talk to Me, Jarvis: BMW Unveils ConnectedRide Smartglasses with Integrated Head-Up Tech
10 Jul 2023, 07:26 UTC · By: Sergiu Tudose / BMW’s new and innovative motorcycle goggles can project relevant data such as sat-nav, speed and gear directly into the rider’s field of vision
Finally a Bugatti Product That We Can All Afford, but Do We Really Want It?
6 Feb 2023, 10:41 UTC · By: Cristian Gnaticov / Made in partnership with Larry D. Sands, who also signed the design, Bugatti's latest product retails between $1,295 and $15,000
Mercedes-Benz Unveils New Eyewear Collection Designed with Rodenstock · Photo Gallery
22 Jul 2015, 14:00 UTC · By: Ionut Ungureanu / Mercedes-Benz is one of the big automakers who is quite active in the lifestyle market. Their latest addition comes in the shape of an eyewear collection
Aston Martin and Marma Present New Spring/Summer 2015 Sunglasses Collection
10 Mar 2015, 09:56 UTC · By: Ionut Ungureanu / Owning a hundreds-thousand-dollar Aston Martin is probably a dream for most of us, but wearing one of their new sunglasses is something quite possible
Estede for Bentley Sunglasses Collection Proves A Hit
25 Aug 2011, 12:36 UTC · By: Alina Dumitrache / The latest additions to the Estede eyewear collection designed specifically for Bentley Motors come in the form of a limited series of solid gold sunglasses that are exceeding expectations, particul...
Danica Patrick and William Rast Announce Multi-Year Partnership
3 Jun 2011, 05:52 UTC · By: Alina Dumitrache / Yesterday we told you that William Rast’s Dan Wheldon emerged as the Indy 500 100th Anniversary race winner, while a partnership with racing superstar Danica Patrick was also mentioned. Furthe...
Porsche Design Adds New Products to Sunglasses Collection
31 Jan 2011, 08:52 UTC · By: Alina Dumitrache / Porsche Design Eyewear has recently expanded the Sunglasses Collection with the addition of new sizes of the heritage spectacles P'8478, sporty high-tech sunglasses, and a new model of the ladi...
Smith Optics Sponsors Monster Energy Supercross from 2011
9 Dec 2010, 07:36 UTC · By: Alina Dumitrache / Eyewear specialist Smith Optics has signed a multi-year agreement Monster Energy Supercross as the official and exclusive eyewear of the championship starting with the 2011 season, Feld Motor Sports...
Oakley and Ducati Launch Special Edition Sunglasses
9 Aug 2010, 07:57 UTC · By: Alina Dumitrache / California-based eyewear maker Oakley has recently expanded its special edition eyewear line that honors the designers, builders and racers of Ducati motorcycles. Recent additions include a special ...