8 Jan 2011, 16:53 UTC · By: Alina Dumitrache / The association between beautiful women and fast cars has become a marketing cliche over the years, but it still seems to be a catchy move, so the collaboration between Czech model Karolina Kurkova ...
26 Nov 2010, 11:09 UTC · By: Andrei Costea / The team at Volvo Cars was presented with the ‘Best use of Broadcast Media' distinction at the CorpComms Awards in London for their coverage of the Geneva Motor Show earlier this year. Th...
18 Oct 2010, 14:45 UTC · By: Alina Dumitrache / Ford’s luxury brand Lincoln announced today the launch of a new urban ad campaign called “Touch Me All Over”, which comes to promote the 2011 MKX crossover. The campaign features T...
12 Oct 2010, 08:46 UTC · By: Alina Dumitrache / The marketing team at Lexus is no longer using vehicles or in-car technologies to promote its model line-up, but this time thought of adopting what they used to design safer cars: the world’s ...
18 Sep 2010, 15:27 UTC · By: Alina Dumitrache / A new campaign from the Xerox Superbike Team, dubbed ‘Real Business’ has been launched, featuring Ducati Motor Holding, as well as other brands such as Marriott Hotels & Resorts, Tar...
10 Aug 2010, 10:20 UTC · By: Alina Dumitrache / ... or at least this is what the Swedish car manufacturer is trying to suggest with the launch of the new Saab 9-5 advertising campaign. Visitors of the virtual design studio will get to take a clos...
10 Aug 2010, 07:02 UTC · By: Alina Dumitrache / The collaboration between Hollywood actress Uma Thurman and Italian manufacturer Alfa Romeo emerged today with the launch of the new advertising campaign that promotes the brand’s latest model...
11 Jun 2010, 13:50 UTC · By: Alina Dumitrache / After receiving the “Automotive Ad of the Year” recognition by Nielsen Automotive Advertising Awards, Kia’s Hamsters have done it again. The Kia Soul ad featuring the cute fury pet...
27 May 2010, 06:43 UTC · By: Alina Dumitrache / The North American division of Kia yesterday launched a new advertising campaign that brings back the loveable Hamsters from the previous initiative. Dubbed “This or That,” the campaign ...
18 May 2010, 06:54 UTC · By: Alina Dumitrache / American manufacturer Ford announced yesterday it has launched a new ad campaign designed to introduce the 2011 Fiesta to the market. The ad campaign, built around the “It’s a pretty big...
31 Jul 2009, 07:57 UTC · By: Alina Dumitrache / Ford prepares to kick off a new, aggressive, high-tech ad campaign for the 2010 Taurus, as the model is now available in dealerships. The campaign will start on August 4, based on a strong Web prese...
17 Mar 2009, 09:35 UTC · By: Madalina Iancu / Many automakers might have announced at the beginning of the year that advertising was not a priority for them amid the global recession but realizing that only the commercials can make their produc...