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This 1970 Plymouth Duster FM3 Is a Pink Mopar Surprise With Everything in Place

1970 Duster fighting for life 25 photos
Photo: Bogdan Popa/autoevolution/eBay seller dd_auto_salvage
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Chrysler had a brilliant idea in 1970, which had nothing to do with engines. This time, the carmaker decided to bring a high-impact color to its models, and because it wanted everybody to see it, it was a rather unusual choice.
The company introduced a bright pink paint in the middle of the model year, allowing Dodge and Plymouth models to become genuine head-turners for more than the usual reasons. The striking appearance was coded FM3 and was officially known as Panther Pink (obviously!) when used on a Dodge model.

If you ordered a Plymouth in 1970, it came painted in Moulin Rouge.

Chrysler offered this finish only for the remaining months in the model year, so it eventually became a rare feat even rarer today. For example, only 44 Road Runners rolled off the assembly lines wearing the Moulin Rouge finish.

A 1970 Duster that wore the same color in 1970 made its way to eBay courtesy of seller dd_auto_salvage, who says the car left the factory with a 318 V8 engine under the hood. A 318 is still in the car, though it's unclear if this is the original unit. It's still paired with an automatic transmission, but you'll have to figure out yourselves if the numbers match.

You don't have to be a rocket scientist to understand this Duster doesn't come in a tip-top shape. The vehicle has been sitting for a long time, so you'll have to deal with the typical rust suspects. The owner promises the damage "is not bad," but I still think your best option is to put the car on a lift to inspect the undersides.

A previous owner cut the inner fenders, and the seller says the original parts removed from another car are included in the sale. It's good news if you're interested in bringing the vehicle back to the factory condition, which makes sense considering the rare pink color.

Considering how rare it is, the Moulin Rouge finish is the main selling point of this Duster, and anyone purchasing this Duster should keep it. Sure, it may not seem appropriate for a 45-year-old dude to show up in a pink car, but any Mopar fan would appreciate the striking appearance and look beyond the color.

The car is complete, so bringing it back to the road shouldn’t be impossible, though you'll have to determine the condition of everything with a visual inspection. The bidding is underway, with the top offer reaching $5,500. The owner has also enabled a reserve, and it's still in place at the time of writing, but interested buyers can avoid the fight and secure the vehicle by triggering the Buy It Now option set at $10,000.
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About the author: Bogdan Popa
Bogdan Popa profile photo

Bogdan keeps an eye on how technology is taking over the car world. His long-term goals are buying an 18-wheeler because he needs more space for his kid’s toys, and convincing Google and Apple that Android Auto and CarPlay deserve at least as much attention as their phones.
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