Photo: Ford
This may come as a surprise for readers outside of the United States and Canada, but the Ford Mustang is the best-selling sports coupe worldwide according to IHS Automotive registration data. That’s right, this pony car is popular in all four corners of the world.
During the calendar year 2015, FoMoCo sold approximately 110,000 units of the fastback and 30,000 units of the convertible. Once a North America-only delight, the Mustang is now a global model on sale in 140 markets. The only sports coupe to sell more than 100,000 units in 2015 is also available in RHD for the UK, NZ, and Australia.
“U.S. consumers have enjoyed interesting foreign sports cars for decades, so it was time for the Americans to return the favor with the worldwide launch of the new Mustang,” commented Erich Merkle, Ford sales analyst. Merkle also notes that customers are most interested in the V8-equipped GT because, well, eight is the rightful amount of cylinders in a pony car.
“While much of the growth in Mustang demand in the United States has come from coastal markets - especially Southern California - and millennials opting for the 2.3-liter EcoBoost engine, buyers in other countries prefer the V8.” The warble of eight cylinders is hot stuff outside the United States, alright.
In the People’s Republic of China, on the other hand, the EcoBoost-powered Mustang is the most popular. No wonder; a Mustang GT is priced at $128,680 in the Middle Kingdom, a helluva lot of cash even for the well-to-do. Still, how does the Mustang stack against the Camaro in the United States in terms of sales?
How should I put this? The Camaro and Challenger sold 12,248 units combined in March. The Mustang? 12,563 examples. In Canada, the Mustang is the preferred choice since 1985. With demand still on the rise, 2016 could also be the year of the pony. Mind you, some Mustangs are more equal than others.
“U.S. consumers have enjoyed interesting foreign sports cars for decades, so it was time for the Americans to return the favor with the worldwide launch of the new Mustang,” commented Erich Merkle, Ford sales analyst. Merkle also notes that customers are most interested in the V8-equipped GT because, well, eight is the rightful amount of cylinders in a pony car.
“While much of the growth in Mustang demand in the United States has come from coastal markets - especially Southern California - and millennials opting for the 2.3-liter EcoBoost engine, buyers in other countries prefer the V8.” The warble of eight cylinders is hot stuff outside the United States, alright.
In the People’s Republic of China, on the other hand, the EcoBoost-powered Mustang is the most popular. No wonder; a Mustang GT is priced at $128,680 in the Middle Kingdom, a helluva lot of cash even for the well-to-do. Still, how does the Mustang stack against the Camaro in the United States in terms of sales?
How should I put this? The Camaro and Challenger sold 12,248 units combined in March. The Mustang? 12,563 examples. In Canada, the Mustang is the preferred choice since 1985. With demand still on the rise, 2016 could also be the year of the pony. Mind you, some Mustangs are more equal than others.
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