Porsche Climbs to the Top of the J.D. Power Tree Again

Porsche’s mojo has brought the company to the top of the J.D. Power and Associates 2010 Initial Quality Study (IQS), which measures new vehicle quality after 90 days of ownership.The automotive producer was the highest-ranked nameplate in the study, with this year’s achievement bringing the fourth highest-ranking IQS nameplate trophy that Porsche placed in the display in the last five years.

The all-too-serious attitude of the Germans starts from the production plant, where the attention to details is more important than breathing. We know, all of this is boring, because people just want drive and leave the building process to the factory, but we’ll mention another Porsche J.D. Power award anyway.

The Porsche Stuttgart assembly plant, where workers play with bits and pieces and then blow some magic dust to create the 911, received the Silver plant quality award for Europe.

Reclaiming the top spot among nameplates in the IQS ranking is not only gratifying for all of us at Porsche, it tangibly reflects our absolute commitment to providing our customers with the highest possible quality and ownership experience," said Detlev von Platen, president and CEO, Porsche Cars North America.

"We take great pride in this award which is a demonstration of the very hard work of everyone in the Porsche organization, especially our highly-renowned designers and engineers and the people who build them. Of course it goes without saying that here in the U.S. our very devoted dealers deserve a lot of accolades as they interface with our customers on a daily basis," the executive added.

That’s all fine and dandy Mr. von Platten, but how about you get down to business and entertain us by playing with MINI a bit?
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About the author: Andrei Tutu
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In his quest to bring you the most impressive automotive creations, Andrei relies on learning as a superpower. There's quite a bit of room in the garage that is this aficionado's heart, so factory-condition classics and widebody contraptions with turbos poking through the hood can peacefully coexist.
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