Photo: Ford
Ford makes some killer compacts and mid-size vehicles, not to mention the pickups. But when it goes below the supermini, strange things happen. One example would be the new Ka, which is a Fiat 500 based oddity.
Another strange small Ford is the EcoSport, a crossover smaller than the Kuga/Escape, designed in Brazil, and expected to arrive in many other markets, including Europe, India and China.
With a name that includes the name “Eco” and diminutive size, you’d imagine it will get the new 1.0-liter turbo three-cylinder EcoBoost engine. But that’s not the case in China. Instead, it will reportedly have a more basic 1.5-liter naturally aspirated petrol engine with 110 horsepower. It sounds good enough, but also a bad marketing decision.
The likely reason for the decision is that the EcoBoost is not assembled in China, and the local government has placed heavy taxes on imported automobile components.
Story via Car News China
With a name that includes the name “Eco” and diminutive size, you’d imagine it will get the new 1.0-liter turbo three-cylinder EcoBoost engine. But that’s not the case in China. Instead, it will reportedly have a more basic 1.5-liter naturally aspirated petrol engine with 110 horsepower. It sounds good enough, but also a bad marketing decision.
The likely reason for the decision is that the EcoBoost is not assembled in China, and the local government has placed heavy taxes on imported automobile components.
Story via Car News China
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