Photo: Catalin Garmacea
As the numbers for the second quarter of the fiscal year start coming in, we’re beginning to get a better idea as to which companies are doing better than others. According to Daimler’s numbers, the Mercedes-Benz brand is doing quite well these days, boosting its profits for the second quarter by no less than 54%.
This increase is based on the sales that have maintained an ascending trend in China, unlike the case of the other two main competitors for Mercedes: BMW and Audi.
Profit from car making went up to 10.5 percent, going over the long-standing margin goal of 10 percent flat. Sales increased 19 percent overall, mostly thanks to a revamped line-up that was spiced with entirely new models.
The world’s biggest car market, China is paying attention to what manufacturers are bringing out and BMW and Audi are not up to par with Mercedes in terms of new models launched this year.
Things might change towards the end of 2015 when BMW launches its new flagship. However, until then, the profits of Daimler went up from €2.46 billion to €3.78 billion ($4.13 billion).
Not only that but according to analysts speaking to Automotive News Europe, this increase is also sustainable. Couple that with the fact that the Chinese cool down is expected to be just temporary and that Europe is on the rise and things are looking good for Mercedes.
At the moment, the car maker is focusing on claiming the number one spot in worldwide deliveries in the premium segment, at the moment coming in third, behind Audi and BMW.
Profit from car making went up to 10.5 percent, going over the long-standing margin goal of 10 percent flat. Sales increased 19 percent overall, mostly thanks to a revamped line-up that was spiced with entirely new models.
The world’s biggest car market, China is paying attention to what manufacturers are bringing out and BMW and Audi are not up to par with Mercedes in terms of new models launched this year.
Things might change towards the end of 2015 when BMW launches its new flagship. However, until then, the profits of Daimler went up from €2.46 billion to €3.78 billion ($4.13 billion).
Not only that but according to analysts speaking to Automotive News Europe, this increase is also sustainable. Couple that with the fact that the Chinese cool down is expected to be just temporary and that Europe is on the rise and things are looking good for Mercedes.
At the moment, the car maker is focusing on claiming the number one spot in worldwide deliveries in the premium segment, at the moment coming in third, behind Audi and BMW.
Google News