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Geneva 2011: Skoda VisionD

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The reinvention of Czhech manufacturer Skoda, happening right now in Geneva with the presentation of the auto maker's new logo, is accompanied by the introduction of its own vision into how the future might look like.

Called VisionD, the concept presented by Skoda at the show is trying to provide the industry with an insight into how the future models to roll off the assembly lines in Mlada Boleslav will look like.

Created as a design study, there are no actual details on the model's performances. Far from being an empty shell, the VisionD doesn't dare to take one step further and present a revolutionary drive train and not even a revolutionary design.

Cautious and still relying heavily on the engines supplied by mother group Volkswagen, Skoda is not planning to exit the conventional lines of its design (despite the clearly more aggresive overall stance of the concept), hence the clear inspiration the concept takes in the Octavia model.

As far as the features fitted onto the model goes, Skoda is planning to play the game using the rules of the big boys, cramming into the model tons and tons of high tech gadgetry and infotainment systems.

“We are keen to express the new power of our brand not only through our future products, but also in the way we present ourselves to partners and customers,” said stressed Jurgen Stackmann, Skoda member of the board for marketing and sales.

“Skoda is synonymous with attractive cars offering exceptional value for money, countless clever solutions and precisely executed work. All this is clearly reflected by our updated corporate design.”
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About the author: Daniel Patrascu
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Daniel loves writing (or so he claims), and he uses this skill to offer readers a "behind the scenes" look at the automotive industry. He also enjoys talking about space exploration and robots, because in his view the only way forward for humanity is away from this planet, in metal bodies.
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