Founded in 1908 by William C. Durant and Charles Stewart Mott as a holding company for the Buick division, General Motors ended 2023 with nearly 2.6 million deliveries in the United States of America. The sales report published by the Detroit-based automaker lists a grand total of 2,594,698 sales, up 14.1 percent over 2022. Of course, full-size pickup trucks helped the company snatch first place.
Easily the most popular nameplate in GM's portfolio, the Silverado line of pickup trucks clocked 555,148 deliveries. When it comes to unibodies, the aging Chevrolet Equinox sold 212,701 units in 2023. Even the Camaro posted a 25.9 percent increase over 2022, but alas, the Camaro didn't sell as well as the Dodge Challenger (44,960) and Ford Mustang (48,605).
The Sierra EV is completely absent from the sales report, whereas the Silverado EV posted a meager 461 deliveries. During its final year of production, the first-generation Bolt EV and the crossover-styled Bolt EUV sold precisely 62,045 units in the US market.
In second place in the ranking is Toyota, which flaunts 2,248,477 deliveries. Of those, the Toyota division accounted for 1,928,228 cars, trucks, and sport utility vehicles. The RAV4 is the undisputed leader in the Japanese automaker's range, with 434,943 deliveries reported in 2023. Highlights further include the Camry (290,649), Corolla (232,370), Highlander (169,543 plus 48,036 for the Grand Highlander), and 4Runner (119,238). As expected, the Tacoma continues to dominate the mid-size truck segment due to 234,768 deliveries compared to 93,539 pickups for General Motors.
Ford sales may have risen 7.1 percent to nearly 2 million vehicles, but 1,995,912 deliveries for the Ford and Lincoln brands also means that Ford Motor Company ranks third. The Blue Oval waxes lyrical about the F-Series, which sold more units than the Silverado in 2023. However, combining the Silverado with the technically similar Sierra results in more full-size truck sales for GM than FoMoCo.
Photo: Chevrolet
Be that as it may, Ford is the undisputed leader in terms of vans with the Transit (129,009). The F-150 PowerBoost (50,103) is the nation's second best-selling hybrid truck after the Maverick Hybrid (52,361), with Toyota selling 30,303 examples of the Tundra with the i-FORCE MAX hybrid powertrain.
The Hyundai Motor Group, which includes Kia and luxury division Genesis, recorded 1,652,821 sales in 2023. The Kia division reported all-time best annual sales of 782,451 vehicles, which is 12 percent better than the previous record-breaking year of 2021. The only Kia nameplates that exceed 100,000 deliveries in 2023 are the Sportage crossover (140,780), Forte sedan (123,953), and Telluride crossover (110,765). Over at Hyundai, the stars are the Tucson (175,307), the Santa Fe (119,589), and the Elantra (117,177).
Stellantis, which continues to be called FCA US LLC in the United States of America, reports 1,527,090 deliveries. Even though fleet sales improved by 20 percent, overall sales contracted by one percentage point compared to 2022. Believe it or not, Stellantis also sold two examples of the Dodge Viper in 2023.
The biggest surprise of 2023, however, is Mazda improving by more than 23 percent to 363,354 deliveries. That, in turn, puts it ahead of the Volkswagen brand's 329,029 sales. The Volkswagen group, on the other hand, reports 565,415 deliveries, which is 14.2 percent better than the previous year.
After a 1:43 scale model of a Ferrari 250 GTO sparked Mircea's interest for cars when he was a kid, an early internship at Top Gear sealed his career path. He's most interested in muscle cars and American trucks, but he takes a passing interest in quirky kei cars as well. Full profile
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