Fiat 500 by Gucci UK Pricing Announced

The special edition Fiat 500 customized by Gucci to mark 150 years of Italian unification and to celebrate the 90th anniversary of the renown fashion brand has become available for pre-ordering starting later this month. Thus, the British division of Fiat announced pricing for the 500 by Gucci today, as well as initial details for the local market.

Getting straight to the point, the Fiat 500 by Gucci will be available in the UK in two engine variants, namely the 1.2-litre, which will cost £14,565 OTR, and the 0.9-liter TwinAir, priced at £15,765 OTR.

As said, the car will initially be available on-line, as the company has applied the same successful scheme previously, with the special edition Fiat 500 Pink and Fiat 500 Matt Black.

There will be two links (here and here) going live later this month for customers who wish to purchase their own 500 by Gucci.

“The 500byGucci will enlarge the audience for the already successful Fiat 500, reaching those fashionista customers who want to have a unique car to distinguish themselves,” stated Elena Bernardelli, marketing director, Fiat Group Automobiles UK. “And the on-line sales process adds another dimension to the individuality of this special model, creating an even greater sense of exclusivity and exceptional customer service.”

The car features numerous special features, including a combination of two-tone black with white interior or white exterior with satin chrome and black interior. In addition, the fashion house has also released a series of fashion items that includes clothing and accessories to go with your new Fiat 500 by Gucci.