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Chrysler Keen to Continue Chinese Operations

Chrysler LLC today denied rumors that it may quit the Chinese market, explaining that the company will do anything that's possible to continue operations in this particular country. According to a report by chinacartimes.com, a spokesman for the Asian unit of Chrysler also confirmed that Chrysler will actually come at the upcoming 2009 Shanghai Auto Show in late April, despite the numerous rumors that claimed the American automaker will pass the show in order to save costs.

Just like everybody knows, Chrysler is one of the most affected companies when it comes to the damages caused by the economic recession, with the American manufacturer begging for money all over the world. However, China remains one the most important markets for Chrysler, representatives of the company emphasizes so continuing operations in the country pretty much makes sense.

At this time, Chrysler currently manufactures two models in China, the Sebring and Voyager MPV, with the latest vehicles sold in the country important for overseas production facilities. However, the overall important models lineup is going to be expanded this year, Chrysler's spokesman said, with several Dodge cars likely to join the range in the next few months.

Chrysler is currently facing a 30-day deadline to complete alliance negotiations with Italian automaker Fiat and establish a plan that could convince the US government direct more money and support the restructuring process.

As part of the agreement, Fiat would gain a share of up to 35 percent in Chrysler and will use the company's dealership network to expand its coverage in the United States. Chrysler on the other hand will use Fiat's models to revamp its product lineup in the domestic market and bring more fuel-efficient models in the country.
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About the author: Bogdan Popa
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Bogdan keeps an eye on how technology is taking over the car world. His long-term goals are buying an 18-wheeler because he needs more space for his kid’s toys, and convincing Google and Apple that Android Auto and CarPlay deserve at least as much attention as their phones.
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