Famed British maker of Lotus Seven... sorry Caterham 7 will soon add Taiwan to the list of places its track toys are sold, as Caterham Cars has named OMA as its official distributor there.
The company is based in Yuanlin Town, Taiwan and also has outlets in Taipei and Taichung, offering Western prestige and sports vehicles. OMA hopes to sell about 50 Caterhams every year.
Caterham’s Chief Commercial Officer, David Ridley, said: “Our appointment of a Taiwanese distributor for Caterham Cars is another part of the global expansion plan that started two years ago. Our market research indicates that there is an appetite in the Far East and we soon to open dealerships in China and India.”
Parkes, 51, said: “As an Englishman, I’m proud to be representing the very British Caterham brand in Taiwan. I’ve raced, rallied and competed in drift series for over 30 years and I’m a grad A ARDS instructor, so I am keen to introduce Caterham’s rich motorsport heritage to the market, as well as its unique product offering.”
Caterham’s Chief Commercial Officer, David Ridley, said: “Our appointment of a Taiwanese distributor for Caterham Cars is another part of the global expansion plan that started two years ago. Our market research indicates that there is an appetite in the Far East and we soon to open dealerships in China and India.”
Parkes, 51, said: “As an Englishman, I’m proud to be representing the very British Caterham brand in Taiwan. I’ve raced, rallied and competed in drift series for over 30 years and I’m a grad A ARDS instructor, so I am keen to introduce Caterham’s rich motorsport heritage to the market, as well as its unique product offering.”