Audi Gets Another Golden Steering Wheel Award

Germany’s Bild am Sontag newspaper awarded the Golden Steering Wheel award to Audi’s A5 Sportback in the “Best Midsize Car” section. This is the 18th time Audi won such a prize in the 34-year history of the competition. When it comes to the Golden Steering Wheel, Audi seems impossible to top. The award was accepted by Rupert Stadler, Chairman of the Board of Management of AUDI AG.

“I’m thrilled by yet another triumph in our key model family and for the Audi brand. In my eyes, this also validates the hard work of our highly motivated team,” Stadler said at the award ceremony held earlier this week.

“This Golden Steering Wheel also shows that the A5 Sportback’s innovative concept – which unites the best of various vehicle worlds – not only means a great deal to me personally, but likewise impressed the panel of judges.”

“For me, the A5 Sportback blends the emotion and elegance of a coupe, the comfort of a sedan, and the practicality of a station wagon,” Mr Stadler said.

The Golden Steering Wheel award’s jury consists of VIPs, technical experts, and racing/rally pros as well as, for the first time, the editors-in chief of the international subsidiaries of Auto Bild. All had the chance to test all the finalists on a closed testing ground.

In recent years, Audi won the Golden Steering Wheel for the Audi A6 (2004), the Q7 (2005), the A4 Sedan (2007), and the Audi Q5 SUV (2008). The ceremony has been held annually since 1974.