There are cheaper DIY kits that you can do at home. In fact, a few buddies have used spray-ons to color badges or trim. But to get it looking this good, you'll still need a booth and somebody who knows what he's doing.
In any case, $10,000 is not a huge deal when you're already paying top dollar for an Audi R8, which is a true supercar with exotic carbon fiber trim, a digital dashboard and a price tag that's close to that of a Lamborghini.
Not only is this R8 the first to get chameleon paint, but the dipping process is special to. Fonzie has decided to mix two "juices" together. Blueberry and Green Apple together make for a far more interesting play o light than any of them could offer individually.
Instead of paint primer, 6 coats of a black vinyl are first applied. They will help the dip to come off easier once the customer is tired of the finish. Yes, this process is totally reversible, and it also protects the factory finish underneath. So it's like tuning and a value preservative at the same time.
In bright light, the R8 looks like it's purple. However, all its edges turn orange. The shaded parts look green. So if you drive it into a car park, most of it is going to appear a completely different color. Since this is Fonzie's own R8, we predict new wheels are going to be added very soon, so stay tuned.