Chevrolet's latest commercial for the 2014 Silverado pickup truck showcases the High Country model, the brand's range-topping and most expensive full-size work mule.
"This is a story of a man and the love of tailgate parties, perfectly grilled meat, and the finer things in life. Introducing the premium, all-new 2014 Silverado High Country," is the description that comes with the spot, which kinda makes us wonder why would someone need a truck with "refined ruggedness" and a premium leather-trimmed interior for a barbeque party.
Does grilled meat taste better if you're driving a $45,000+ High Country? Is the ad trying to say a Regular Cab ain't good enough for a beer drenched BBQ? Or maybe that leather-wrapped interior helps the owner digest that juicy stake easily?
Well, since Malcolm Smith just got himself a 2014 Silverado High Country for being voted Super Bowl MVP, maybe he's roasting some marshmallow sitting on his truck's tailgate.
Does grilled meat taste better if you're driving a $45,000+ High Country? Is the ad trying to say a Regular Cab ain't good enough for a beer drenched BBQ? Or maybe that leather-wrapped interior helps the owner digest that juicy stake easily?
Well, since Malcolm Smith just got himself a 2014 Silverado High Country for being voted Super Bowl MVP, maybe he's roasting some marshmallow sitting on his truck's tailgate.