Mercedes Tweet Race Crosses the Finish Line, Winners Announced
9 Feb 2011, 15:31 UTC · By: Alina Dumitrache / The world's first Tweet-fueled race has come to an end managing to raise over $120,000 for charities. Moreover, winners Todd Sanders and co-driver John Pedersen, also known as Team S by the fan...
Mercedes Tweet Race Is On!
3 Feb 2011, 09:18 UTC · By: Alina Dumitrache / The world’s first Tweet-fueled race kicked off yesterday, marking the debut of a new social media campaign by Mercedes-Benz USA (MBUSA) that complements its first time advertising on the Super...
Mercedes Announces Tweet Race to the Big Game
14 Jan 2011, 13:33 UTC · By: Alina Dumitrache / The North American division of Mercedes-Benz announced today the launch of the world’s first Twitter-fueled race as part of a multi-channel Super Bowl initiative. Specifically, race teams will...