Volkswagen Makes Fun of Female Typology in Tiguan Ad

How often does it happen that you end up with your wife or girlfriend beside you and a bunch of her bickering friends in the back, talking your ear off with talk of how men are the worst and our ‘obsession’ with cars is unfounded. Haven’t you ever wanted to... prove them wrong?

Well, this is exactly what Volkswagen’s new ad for the Tiguan is all about. The driver takes a right turn to nowhere, proving what the compact crossover is made of and getting his female occupants all sick, dirty and very annoyed. But... it’s all in his head, unfortunately. What the ad proves is that the Tiguan can both takes the girls shopping and the boys on a wild adventure/joyride.

The facelifted version of the Tiguan you see in the video was introduced back in May, being launched together with a number of improved safety and fuel economy aids. The 2.0-liter TDI with BlueMotion technology mages to be frisky and responsive, while achieving an impressive 5.3 liters per 100 km for the two front-wheel versions. The system shuts off the engine completely whenever possible in city driving thanks to a Stop/Start system.

The commercial is aimed at the German market, where the Tiguan has just been introduced, while the rest of Europe will follow in August. European pricing will start at €24.175.

Volkswagen’s powertrain technologies have become even more fuel-efficient. Three of the seven engines offered in Europe (all forced induction four-cylinder direct injection units) are new to the Tiguan. The four petrol engines (TSI with 1.4 to 2.0 liters displacement) produce between 122 hp and 210 hp. Meanwhile, the three diesel engines (TDI) cover a power range from 110 hp to 170 hp. Also available as an option on the new Tiguan is the 7-speed dual-clutch transmission (DSG).