Japanese car maker Toyota has been at it, however, for quite some time. Since launching the Toyota Driving Expectations in 2004, the company brags it helped educate some 16,000 teens and parents teens into the benefits of driving while driving, as opposed to “texting while driving,” teaching them also defensive driving skills.
In March 2011, the program returns in three locations: Cal Expo in Sacramento, California (March 12 – 13), Toyota Motor Sales in Torrance, California (March 19 – 20) and Bass Pro Shops in Grapevine, Texas (March 26 – 27).
“By bringing Toyota Driving Expectations to cities across the country, Toyota is committed to reducing the rate of fatalities and accidents among young drivers,” said Michael Rouse, Toyota’s vice president of philanthropy and community affairs.
To take part in the program, you will have to be between the ages of 15-19 and have a valid driver's license or learner's permit (to register, follow this link). So, you're up for it, you want it, but what exactly will you get?
Well, Toyota hopes you will get most of what it plans to teach you. That is one of the following skill sets:
- learn defensive driving skills and accident avoidance techniques
- identify the dangerous driving situations that they encounter daily
- experience firsthand the dangers of distracted driving and understand the relationship between distraction and reaction time
- understand vehicle dynamics and safety features
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