The money raised this year represent the biggest amount ever donated by Subaru to the Observatory, being $80,000 higher than the 2008 record. The money were raised by selling tickets for the "Assembly of Dust" benefit concert, as well as from raffle and individual hiker pledges.
The "Assembly of Dust" benefit concert was the perfect venue for Subaru to donate a one-year lease on an all-new 2010 Subaru Outback. It helped bring the Seek the Peak total amount of money raised, in ten years, to nearly $700,000.
"We are extremely proud of our relationship with the Mount Washington Observatory," Tim Mahoney, Subaru of America vice president said in a statement. "The mission and continued success of the Observatory go a long way to help building awareness about the natural world we inhabit."
"We are absolutely thrilled with the success of this year's event," Scot Henley, Mount Washington Observatory executive director added. "The dedication of our hikers is always humbling, and this year they really raised the bar. We are incredibly fortunate to have such a passionate group of supporters."
As you already know, Mount Washington Observatory is a private, non-profit scientific and educational institution which operates a mountaintop weather station. In its research facility, the organization studies most aspects of icing, cloud, and atmospheric phenomena, and tests instruments, devices and materials.
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