Small Cayenne Brother to Be Called Cajun

It's been quite some time since German manufacturer Porsche changed from an exclusive sports car manufacturer into a more let's call it mainstream producer. The inception of the Cayenne model in the first years of the decade marked Porsche's entrance on what was at the time (and according to figures, still is), one of the most important segments of the market: the SUV segment.

Since that time, the segment itself fragmented and diversified, spawning all types of subclasses, with the most important one being that of the small SUV one. Porsche, soon to be under complete Volkswagen control, cannot miss on the opportunity offered by this segment.

With quite a diversified range of platforms at its disposal from the Volkswagen group, Porsche is now pondering the possibility of creating a smaller brother for the Cayenne. According to Volkswagen's CEO Martin Winterkorn, the name of the new model, probably based on the Q5 platform, will be Cajun.

Although there is still much time left until the smaller Porsche SUV enters the market (the German media talks about a market entrance for the model sometime in 2014 or even 2015), the model is an essential part of Porsche's lineup.

With its sights set on becoming the number one carmaker in the world by 2018, Volkswagen needs Porsche to chip in, and the only way it can do that is by diversifying its offering. The single best way to do that is to expand the lineup, as already announced several times these past two years, with the addition of new models.
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About the author: Daniel Patrascu
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Daniel loves writing (or so he claims), and he uses this skill to offer readers a "behind the scenes" look at the automotive industry. He also enjoys talking about space exploration and robots, because in his view the only way forward for humanity is away from this planet, in metal bodies.
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