Harris is a 25-year veteran of the BMW Group, having worked with the carmaker's offices in the UK and mainland Europe. He is moving to the new position from General Manager of the Northern European operations of Rolls Royce.
“It is a real privilege to be working with the pinnacle brand in the Asia Pacific where we have a healthy order bank and outlook for both the Phantom family and the new Ghost models," Harris said upon his appointment.
"I arrive at an important time for the region as we review and develop our business in what is predicted to become one of the fastest growing regions for Rolls-Royce Motor Cars in the world. Even more importantly, our challenge will be to exceed the high expectations of our Asia Pacific customers.”
From his new role, Harris will lead the carmaker's Asia Pacific regional office in Singapore with support from teams in Beijing and Tokyo.
In addition to the aforementioned change, Rolls Royce has also appointed Dan Balmer, former product manager for the Ghost, as new marketing and events manager, while Brenda Pek, the one which Balmer replaces, moved to become general manager for the South and East Asia Pacific region.
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